Kool Aid continues to spread joy even after the sugar fueled mania of childhood summers have faded into memory while sipping more sophisticated beverages. Crafters around the world build vast networks so they can ferret out and barter for that one elusive color which, of course, is only available in some small town in the middle of nowhere USA. You heard me, I said color. You thought mango berry blast was just a neato flavor? Staining pristine lilly white fibres with magical liquids feels so wrong and yet… just so right.